Rooted in heritage, guided by intention. In this conversation, we meet a Cyprus-based sustainable fashion designer Georgia Moditi whose journey was never about trends—it was about care, connection, and craft. Influenced by her Cypriot roots and a deep respect for materials, she brings mindfulness and meaning to every stitch. Here, she shares how her slow fashion practice evolved, the challenges she’s faced, and some changes she hopes to spark in the fashion world.
What inspired you to become a sustainable fashion designer, and how did your journey begin?
I didn’t set out to become a sustainable fashion designer—it grew naturally from my way of making and living. I’ve always been drawn to creating with care and intention, and as I learned more about the industry’s impact, I knew I wanted to do things differently. I started small, sewing pieces for myself and friends, and it slowly evolved into a practice rooted in slow fashion, respect for materials, and connection with people.
How does your Cypriot heritage influence your design choices and approach to sustainability?
Cyprus is in my bones—its rhythms, its resourcefulness, the way people used to mend and reuse everything. I think about my grandmother’s hands, always working with fabric, always finding ways to make something last. That spirit of simplicity and making do deeply influences how I design. Nothing wasteful, everything with a purpose. And the local culture of hospitality and storytelling—those values show up in my studio and my clothes.
What challenges (if any) have you faced in promoting sustainable fashion, and how have you overcome them?
One of the biggest challenges is communicating the value behind slow processes in a world that’s used to fast everything. People often expect instant results, cheap prices, and endless variety. I’ve learned to share my process more openly, to let people see the work and love that goes into each piece. Education, honesty, and community have helped shift perceptions, bit by bit.
Many people believe sustainable fashion is expensive or limiting. How do you challenge these perceptions through your designs?
I try to show that sustainable can also be joyful, expressive, and accessible. I work with simple silhouettes that feel good on the body, and I offer customization so garments can truly belong to the wearer. I also run workshops to share skills, because sustainable fashion isn’t just about buying better—it’s about reconnecting with how clothes are made.
What advice would you give to consumers looking to make more sustainable fashion choices?
Start small and start with what you already own. Get curious about your clothes—who made them, what they’re made of, how they feel. Care for them. Repair them. Support local makers. Buy less, choose with love. Sustainability isn’t a trend, it’s a mindset shift.
If you could change one thing about the fashion industry overnight to make it more sustainable, what would it be?
I would slow everything down. Give designers, makers, and wearers the time to think, to feel, to care. The speed of fashion is what drives so much harm—from environmental waste to human exploitation. Slowing down would change everything.
What’s next for you as a designer, and how do you see the future of sustainable fashion evolving?
Right now, I’m focusing on building a seasonless model. I want to offer clothes that aren’t tied to trends but to people’s lives. I’m also exploring more ways to connect community, making, and learning through workshops, collaborations, and open studio days.
As for the future, I believe sustainable fashion will become less about labels and more about lived values. It will be about connection, story, and care.
Photos are by Klavdia Balambanidou
Visit Georgia’s studio located at 80 Griva Digeni, Kaimakli, Nicosia, Cyprus, 1021
You can also shop from her online store: use a promocode NATUREALLYDONE5 to get 5% discount on your purchases
T: +357 99514374
E: info@georgiamoditi.com
www.natureallydone.com 
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